AFFILIATE MARKETING GUIDELINES

These Affiliate Marketing Guidelines (the “Guidelines”) must be adhered to pursuant to the Affiliate Marketing Agreement (the “Agreement”) between Ring Solar Group , LLC. (“Ring Solar Group”) and any affiliate marketer (the “Affiliate”). As set forth in

the Agreement, Affiliates must always comply with all existing laws and regulations regarding marketing materials, promotional information or other messages related to promotion and sales of solar products, including, but not limited to,
any State laws specifically regulating such marketing. These Guidelines must be followed at all times by all Affiliates. If you have reason to believe an Affiliate in not in compliance with these Guidelines, please contact us immediately
at contact@Ring Solar Group .com with sufficient detail for us to address the issues raised in your email.

At all times, all Affiliates must comply with all existing laws and regulations; inform customer of all current tax incentives and rebates or other state or federal incentives for which the buyer or lessee may be eligible and any conditions
or requirements for receiving these benefits in determining purchase price; refrain from making any demonstrably false, unsubstantiated, or misleading express or implied claims; ensure the “net impression” of any advertisement is truthful;
have evidence (a “reasonable basis”) to back up all claims made in any advertisements before making the claims. Any question of whether materials may violate these guidelines should be directed to Ring Solar Group  prior to any use with the public.

These Guidelines are not legal advice, they are subject to change, and they are not an exclusive list of what Affiliate must do to comply with the Agreement and existing law and regulation.

Illinois’ Adjustable Block Program Requirements

Guidelines for Marketing Materials

In addition to compliance with federal marketing laws and regulations, Illinois has adopted its own policies through the Illinois Power Agency’s Adjustable Block Program (“ABP”). All Affiliates must comply with these requirements when operating
in Illinois.

Affiliates should not make any false or misleading statements, or statements that are unsubstantiated. Affiliates shall not overstate savings to the customer, understate costs, or otherwise misrepresent financial consequences of installing
solar. All marketing materials must specify that the customer will remain responsible for a utility bill. Affiliates shall not state that systems are “free,” “no cost,” or “$0” when communicating with a customer.

Affiliates must adequately state their affiliations to customers. Affiliates may state that they are part of a project participating in or receiving benefits from ABP, but Affiliates should NOT claim to represent or act on behalf of ABP. Affiliates
must not indicate in any way that they represent a utility company, utility program, consumer group, consumer group program, or governmental body.

All language in marketing materials must be in a language that the customer is able to understand and communicate. Affiliates may be required to provide supporting materials to ensure that a claim is not false or unsubstantiated.

Guidelines for Marketing Behavior

Affiliates must be open and transparent in their marketing and should not take advantage of or exploit a customer’s lack of knowledge. If the Affiliate becomes aware that a customer misunderstands an issue in the solar transaction or that
the system will not work as intended, the Affiliate must correct that misunderstanding. All communications with a potential client must be in a language that is easy for the customer to understand and communicate. If it is clear that a
customer’s English-speaking skills are insufficient to allow them to understand to the information, or if the customer informs Affiliate of this circumstance, Affiliate must find another representative fluent in the customer’s language,
use an interpreter, or terminate contact with the customer.

Affiliates must provide a potential customer with a copy of the Illinois Shines Informational Brochure at the first contact between the affiliate and the customer or at the first follow-up contact after a telephone call or mailing advertisement.
A copy of this document can be provided electronically, but it must be clearly marked as an attachment not as a hyperlink.

A copy of the Illinois Shines Program Timeline, and Standard Disclosure Form must be provided prior to any contract being signed by the customer. Any contract must be consistent with the Standard Disclosure Form.

For any in-person solicitation, Affiliate must state that they are an affiliate of Ring Solar Group. The affiliate must state clearly that they don’t represent a utility company, consumer group, or a governmental program or body. For any PV systems

under 25 kW, the affiliate must display identification on an outer garment that is visible at all times.

Under no circumstances, should an Affiliate conduct in-person solicitations before 9 A.M. or after 7 P.M., unless a solicitation in these hours has been previously arranged. Affiliates must obtain consent to enter a multi-unit residential
dwelling. Consent from one customer in a multi-unit dwelling shall not constitute consent to market to other potential customers in the dwelling without separate consent. If a building or premises has any sign, notice or declaration posted
prohibiting sales, marketing, or solicitations, Affiliates are not allowed to market there.

All Affiliates must conduct criminal background checks of all employees and agents engaged in in-person solicitation.

Use of disclosures.

When utilizing disclosures in any advertisements, the disclosures must be legally sufficient. Affiliates should focus on placement, proximity, and prominence of the disclosure so consumers will notice it in connection with the triggering claim
on every platform and device the ad will run on. Affiliates should avoid scrolling to get to a disclosure, but if necessary, use text or visual cues to encourage consumers to scroll down to see it. It helps to make the disclosure unavoidable,
for example, preventing the consumer from completing a transaction without first viewing the disclosure. Affiliates should ensure that nothing on the webpage or screen detracts from consumers noticing the disclosure, such as graphics,
sound, or hyperlinks.

Affiliates should generally avoid using hyperlinks when disclosures are an integral part of the claim, but if necessary should: make the hyperlink obvious and place it as close as possible to the relevant information; label the hyperlink as
specifically as possible to convey the importance of the information to which it leads; use the hyperlink styles consistently so that consumers know when a link is available; take consumers directly to the disclosure on the click-through
page; assess the effectiveness of the hyperlink by monitoring click-through rates and make changes accordingly; and consider how hyperlinks function on various programs and devices.

Affiliates should refrain from running ads on devices or platforms where clear and conspicuous disclosure cannot be made and should avoid using pop-up disclosures as they can easily be blocked or ignored. Affiliates should repeat disclosures
as needed, especially on lengthy websites or if consumers have many routes through a website.

Use of third-party endorsements or testimonials.

Before engaging third parties, such as influencers, bloggers, and celebrities, to speak about products or services in social media, Affiliates must adopt internal policy on social media endorsements that complies with the FTC’s Guides Concerning the Use of Endorsements and Testimonials in Advertising (Endorsement Guides),
including:

• Providing guidance on when the advertiser creates a material connection with a third party speaking on its behalf, making that party an endorser covered by the Endorsement Guides (sponsored endorser). For example, an advertiser
  creates a material connection by:

  • Hiring an agency to blog, post, or serve as a community manager on its behalf (both the agency and its employees then become sponsored endorsers);

  • Entering into an agreement with an individual to blog or post;

  • Paying an individual to blog or post;

  • Providing free accommodations or travel to an individual;

  • Providing discounts, sweepstakes entries, or other incentives to an individual;

  • Providing an individual with free prizes for giveaways or sweepstakes on social media platforms;

  • Providing an individual with free samples to review on social media platforms;

  • Providing an individual with free samples after that person has blogged or posted independently, especially if providing the free samples creates the expectation of additional free samples (which makes the individual a
    sponsored endorser going forward, not retroactively);

  • Incentivizing consumer reviews; or

  • Engaging affiliate marketers to advertise, blog, endorse, or sell on its behalf (making the affiliates and their employees sponsored endorsers).

Affiliates must require each sponsored endorser to execute a contract or other written guidelines that governs the sponsored endorser’s actions, including requiring the endorser:

• To disclose its material connection to the advertiser clearly and conspicuously; and

• To refrain from making any false or misleading statements about advertiser’s products and services.

• Use FTC guidance to implement rules about making clear and conspicuous disclosure of a material connection.

• Require that sponsored endorsers are monitored to ensure they disclose their material connection and otherwise comply with their contract or guidelines.

• Establish repercussions for when sponsored endorsers fail to follow advertiser’s guidelines, such as:

  • Correcting or requiring the sponsored endorser to correct any failure by the sponsored endorser to disclose a material connection properly; and

  • Terminating a sponsored endorser.

  • Provide a training program for employees, agencies, and endorsers on the policy.

For social media advertisements, all marketing materials and content must include information on Ring Solar Group and the solar products offered. Affiliates should not advertise solar products on social media as “free,” “no cost,” or “$0” unless

there is a guarantee there will be no financial obligations to the customer.

Illinois Only:

• All testimonials must be provided by an actual customer and contain disclaimer language that customer experience may differ

  • Documentation may be required to show that the testimonial is accurate, and that the person is an actual customer
  • If the person in the testimonial lives outside of Illinois, must state the location of the individual.

No marketing to children.

Affiliates should not market toward children, target children, or knowingly collect information from children.

Email and Telephone CAN-SPAM compliance.

Affiliates must Comply with the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 (CAN-SPAM) when planning to send marketing or other commercial emails. To comply with CAN-SPAM, ensure any emails:

• Are clearly and conspicuously identified as an advertisement or solicitation somewhere in the body of the message.

• Include a clear and conspicuous electronic opt-out mechanism (for example, return email or other internet-based mechanisms).

• Provide the sender’s valid physical postal address.

• Do not use deceptive from lines, subject lines, or other false header information.

• Comply with a consumer’s opt-out request within ten business days.

• Treat forward-to-a-friend emails like commercial emails if it gives consumers an incentive for using that function.

• Follow additional guidelines if the email contains sexually oriented material

For all telephonic communication and solicitation Affiliates must comply with the federal Do Not Call Registry, CAN-SPAM, the Telemarketing Sales Rule, the Telephone Consumer Protection Act of 1991, the Telephone Solicitations Act, and any
analogous state or local laws. Affiliates must properly identify themselves at the beginning of all telephone marketing and solicitation calls.

Affiliates must also keep an accurate and current “Do Not Call” list of customers who do not want to be contacted. If a customer asks to terminate a phone call, the Affiliate must terminate the phone call. For more information on Ring Solar Group ’s “Do Not Call” Policy and list, please see our website.

Respect the intellectual property rights of others.

Do not infringe on the intellectual property of others; whether copyright, trademark, patent, moral, or other rights. In the event an Affiliate online campaign allows consumers to post their own content (known as user-generated content or
UGC) on the Affiliate’s website, the Affiliate should protect itself from liability for copyright infringement under the Digital Millennium Copyright Act (DMCA) safe harbor. The advertiser must:

• Post a policy (Takedown Policy) on its website:

  • Disclosing how it will remove infringing materials from its site if properly notified;

  • Identifying and providing contact information for its designated agent to receive DMCA copyright infringement notices (also known as DMCA takedown notices); and

  • Advising users of its policy to terminate repeat infringers.

  • Designate an agent to receive DMCA takedown notices from copyright owners and register the agent’s name and contact information with the US Copyright Office using the Copyright Office’s online system.

  • Expeditiously remove or disable access to the infringing material on obtaining knowledge of it, including by receiving proper notification.

For more information on the DMCA safe harbor, see Standard Document, Website Copyright (DMCA) Policy and Legal Update, Copyright Office Announces Electronic System for Designating Agents Under DMCA.